I personally think 3D Touch is a game changer. I find that my efficiency is way up with 3D touch because I can go through so many emails so quickly.Tim Cook
You know, this iPhone, as a matter of fact, the engine in here is made in America. And not only are the engines in here made in America, but engines are made in America and are exported. The glass on this phone is made in Kentucky. And so we've been working for years on doing more and more in the United States.Tim Cook
If you look at iPod, iPod wasn't viewed as a success, but today it's viewed as an overnight success. The iPhone was the same way. People were writing about there's no physical keyboard. Obviously nobody would want it.Tim Cook
When we launch a product, we're already working on the next one. And possibly even the next, next one.Tim Cook
We didn't make the first mp3, smartphone, or tablet. But you can say we made the first modern mp3, smartphone, and tablet. And I think now we're making the first modern smartwatch.Tim Cook
A spirit of innovation is generally the result of a selfish temper and confined views. People will not look forward to posterity, who never look backward to their ancestors.Edmund Burke
He that will not apply new remedies must expect new evils; for time is the greatest innovator.Francis Bacon
Young people are fitter to invent than to judge; fitter for execution than for counsel; and more fit for new projects than for settled business.Francis Bacon