Every successful businessman will have experienced set-backs and failures - they're lying if they say they haven't. Virgin has had some tremendously successful businesses and some that have not quite worked out. Virgin Cola springs to mind - the product wasn't distinct enough from Coca-Cola.Richard Branson
It's a common misconception that money is every entrepreneur's metric for success. It's not, and nor should it be.Richard Branson
Fortunately we're not a public company - we're a private group of companies, and I can do what I want.Richard Branson
Be willing to use yourself to get out there and put the company on the market. If you have to make a fool of yourself, make a fool of yourself, but make sure that you end up on the front pages, not the back pages. In time, it's possible that your company will stand out from the crowd, and you'll be successful.Richard Branson
A business has to be involving, it has to be fun, and it has to exercise your creative instincts.Richard Branson
I wanted to be an editor or a journalist, I wasn't really interested in being an entrepreneur, but I soon found I had to become an entrepreneur in order to keep my magazine going.Richard Branson
To me, business isn't about wearing suits or pleasing stockholders. It's about being true to yourself, your ideas and focusing on the essentials.Richard Branson
And you know, I've had great fun turning quite a lot of different industries on their head and making sure those industries will never be the same again, because Virgin went in and took them on.Richard Branson
Publishers like a good buzz, and negative responses sell books just as well as positive ones.Richard Dawkins
Being good in business is the most fascinating kind of art. Making money is art and working is art and good business is the best art.Andy Warhol